So the odd red box of chocolates or random coffee mug with the witty phrase you barely noticed on your trip to the mall in January has turned into a pile of merchandise stacked high at the shop entrance. Yes, dear reader, Valentine’s Day is upon us.

We know you’ll remember to do something nice for your someone special. But while you’re busy spreading the love, don’t forget about your website. Your website is a vital member of your team. However, it needs constant attention from you so that it can continue to function at its peak, showcase your business and bring in those leads.

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Your website is a great way to promote and sell your products and services. However, in an online world where the limits of trust are constantly being tested, users may be forgiven for being sceptical about your offering if your website is not up to scratch.

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When I was growing up, the saying went that when America sneezed the whole world caught a cold.

But, times they are a-changin', faster even than Bob Dylan himself could have imagined when he penned that classic in 1963.

Now we can easily replace America with a new superpower. And no, it’s not China. It’s Google.

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